What would you do if you were given the chance to own a franchise to one of the most successful lines of information products on the Internet today?
What would you do if you were given exclusive access to a non-stop factory of innovative eBooks, programs and scripts that you could sell for a profit any time of the day, any day of the week?
What would you do if you were given everything… EVERYTHING…that you would ever need to successfully run this franchise and make some gigantic earnings in the process?
What would you do if someone gave you a Business on a Silver Platter? Would you say No?? Nah....
I am asking these questions because they are what John Delavera is offering in his latest brainchild: the chance to have your own business with full technical, inventory and coaching support at a price that is lower than two pairs of jeans at Walmart.
Aptly named the TURBOmembership, John Delavera is pulling out all the stops on his latest endeavor and he wants you to ride with him. He is offering you the chance to own and sell his highly acclaimed TURBO line of products for a 95%profit, but that’s just the tip of the iceberg. He will also give you new, exclusive products every month from his virtual assembly line of cutting edge concepts and ideas.
And you will be able to earn from all of these through a complete business module that will be provided for you,including a web hosting subscription, website design, an excellent autoresponder service, marketing materials, and most importantly, the tutorship from one of the best minds in the industry, John Delavera himself.
So, are you ready to make the change that would finally put an end to your commercial burdens and hitch you a ride on the highway to online prosperity?
Check it out today and see the difference that EVERYTHING can make:
Click Here To Get It All
Yours,
Jonathan
Sunday, January 14, 2007
Friday, January 12, 2007
Mandate 2007: Create Culturally Useful Products Part II
There are many things that can only be understood by those who reside in a specific area. What's more, when the people of a certain culture meet head-on with people from another culture, there can be a great deal of misinterpretation between them.
Using sociological jargon, this can be categorized as a cultural clash. This happens when people from separate cultures try to communicate ideas without taking into consideration, the cultural differences that exist between them. When we as online entrepreneurs take on the challenge of “globalizing” our business, it is essential that we always keep in mind the value of communication. Sound communication will solve most problems in your daily business.
The World Wide Web enables a global delivery of products and services, as well as enabling better communication among users from different cultures and languages from all over the world. Many efforts are presently being made to assist in the variations among Internet users, such as cultural conventions and languages. We, as Web businesses, have to involve ourselves in these efforts as well. Whether we design and develop our own sites, or whether we hire that out, we do need to be a part of the “creation of the model.” Specifically, if we really want our Web sites to be enjoyed and used by visitors from different cultures, worldwide -- we must adapt our sites to those users.
So what can we do to evaluate and optimize our products for approval in other cultures? Other cultures can adopt or reject the product that sells well at home -- consumers in assorted cultures may use a product in many different ways and different perspectives. The first thing that needs to be done, once you’ve analyzed the situation for a particular area, is to take that information to your Web site. In some cases, this won’t mean a lot of change. But in other areas, your site will most likely need substantial changes to meet the localized needs.
Many usability issues appear when our Web sites are accessed by users from other cultures. The thing we really need is “multicultural” Web sites which are very different from “multi-lingual.” This is rarely just an issue of language or translation -- we need something more “universally” usable.
Consider the impact of culture on the understanding and the use of your site. Pay close attention to your own culture orientations. This will lead to a higher understanding of the preferred structures and interfaces for other cultures. Analyze the preferences, needs, wants, and expectations of visitors from different cultures. This will be your pathway from just cross-cultural theories -- to a genuine cross-cultural relationship.
Think internationally! Decide whether it will be better for international users to visit your original Web site or a local one. Get to know everything you can about your users. Know their characteristics, environment, intentions, their typical levels of education, and their patterns of interaction. Take care when you decide about words or phrases, symbols, graphics, and colors. What is suitable for a western culture might have a seriously different meaning for users from other cultures.
Your best-practices solution would be to adapt your original site to accommodate as many different cultures as possible. Yes, a big task! But, once accomplished, your global doorway will present itself astonishingly well in your chosen locations.
When everybody involved in the product development and local branding has a basic understanding of the cultures of your particular locations, cultural literacy (we are knowledgeable and we trust our knowledge) will influence every important decision concerning the markets in your global areas. Cultural literacy could be defined as having developed the ability to stand in somebody else’s shoes, or to see and comprehend through his eyes.
These are evolutionary ideas for 21st century business!
Jonathan Myers, Editor
Using sociological jargon, this can be categorized as a cultural clash. This happens when people from separate cultures try to communicate ideas without taking into consideration, the cultural differences that exist between them. When we as online entrepreneurs take on the challenge of “globalizing” our business, it is essential that we always keep in mind the value of communication. Sound communication will solve most problems in your daily business.
The World Wide Web enables a global delivery of products and services, as well as enabling better communication among users from different cultures and languages from all over the world. Many efforts are presently being made to assist in the variations among Internet users, such as cultural conventions and languages. We, as Web businesses, have to involve ourselves in these efforts as well. Whether we design and develop our own sites, or whether we hire that out, we do need to be a part of the “creation of the model.” Specifically, if we really want our Web sites to be enjoyed and used by visitors from different cultures, worldwide -- we must adapt our sites to those users.
So what can we do to evaluate and optimize our products for approval in other cultures? Other cultures can adopt or reject the product that sells well at home -- consumers in assorted cultures may use a product in many different ways and different perspectives. The first thing that needs to be done, once you’ve analyzed the situation for a particular area, is to take that information to your Web site. In some cases, this won’t mean a lot of change. But in other areas, your site will most likely need substantial changes to meet the localized needs.
Many usability issues appear when our Web sites are accessed by users from other cultures. The thing we really need is “multicultural” Web sites which are very different from “multi-lingual.” This is rarely just an issue of language or translation -- we need something more “universally” usable.
Consider the impact of culture on the understanding and the use of your site. Pay close attention to your own culture orientations. This will lead to a higher understanding of the preferred structures and interfaces for other cultures. Analyze the preferences, needs, wants, and expectations of visitors from different cultures. This will be your pathway from just cross-cultural theories -- to a genuine cross-cultural relationship.
Think internationally! Decide whether it will be better for international users to visit your original Web site or a local one. Get to know everything you can about your users. Know their characteristics, environment, intentions, their typical levels of education, and their patterns of interaction. Take care when you decide about words or phrases, symbols, graphics, and colors. What is suitable for a western culture might have a seriously different meaning for users from other cultures.
Your best-practices solution would be to adapt your original site to accommodate as many different cultures as possible. Yes, a big task! But, once accomplished, your global doorway will present itself astonishingly well in your chosen locations.
When everybody involved in the product development and local branding has a basic understanding of the cultures of your particular locations, cultural literacy (we are knowledgeable and we trust our knowledge) will influence every important decision concerning the markets in your global areas. Cultural literacy could be defined as having developed the ability to stand in somebody else’s shoes, or to see and comprehend through his eyes.
These are evolutionary ideas for 21st century business!
Jonathan Myers, Editor
Wednesday, January 10, 2007
Mandate 2007: Create Culturally Useful Products, Part I
It has long been recognized that language and culture have remarkable influence on business relations. How do you generate products that fit into dissimilar cultures, in numerous languages? How do you develop positive merchant/consumer relationships with today's diversity in cultures?
The world is quickly becoming more and more global in the sense that communities of diverse cultures begin to communicate more freely. Additionally, there are resources for communicating thoughts and ideas across cultures, such as television, the Internet and so on.
The United Nations Educational, Scientific and Cultural Organization UNESCO (2002) described culture in this way: "... Culture should be regarded as the set of distinctive spiritual, material, intellectual and emotional features of society or a social group, and that it encompasses, in addition to art and literature, lifestyles, ways of living together, value systems, traditions and beliefs." This description will, of course, have huge impact on the products we create and sell online.
To add to the complexity, large societies often have subcultures, which are groups of people with distinctive sets of activities and beliefs that distinguish them from the larger culture, of which they are a part. The subculture might be unique because of the age of the members, or by their race, ethnicity, class or gender. The descriptions that establish a subculture as separate may be religious, aesthetic, political, occupational, sexual, or a mixture of these factors. As you can see, you, as an Internet business owner, have many choices. It is up to you, to see this as a massive blessing, or an overwhelming set of options!
With ownership of computers rapidly becoming commonplace, and Internet usage growing daily, online access is quickly becoming the primary entryway for information, shopping, and services. Additionally, those computer and Internet users are increasingly from non-English speaking areas of the globe. What does this mean for you, the digital businessperson? Is it now time to consider “going global” with your products? What will this mean, for updating and revamping your Web site?
Web site localization is the process of transforming an existing Web site to make it accessible and culturally fitting to a target audience. Web site localization is a multifaceted process that will need your programming expertise as well as some linguistic and cultural knowledge. Remember... culture affects everything we do, say, read, hear, and think. Even Web sites cannot break away from the influence of culture.
We are in a time where the Internet is coming into more and more homes. It is vital that businesses involved in the globalization of their company consider Web site localization and realize that they must begin with some useful cross-cultural analysis. Are you ready to begin giving some serious thought about expanding your business to a global marketplace?
We can all anticipate learning a lot from one other if we will only listen and learn. The world’s populations are not so far apart as they once were. We literally can visit anywhere, at any time! Every culture has its knowledge and all of us should begin to collect knowledge of every culture.
Jonathan Myers, Editor
Return tomorrow for Part II, Mandate 2007: Create Culturally Useful Products
Enjoy!
The world is quickly becoming more and more global in the sense that communities of diverse cultures begin to communicate more freely. Additionally, there are resources for communicating thoughts and ideas across cultures, such as television, the Internet and so on.
The United Nations Educational, Scientific and Cultural Organization UNESCO (2002) described culture in this way: "... Culture should be regarded as the set of distinctive spiritual, material, intellectual and emotional features of society or a social group, and that it encompasses, in addition to art and literature, lifestyles, ways of living together, value systems, traditions and beliefs." This description will, of course, have huge impact on the products we create and sell online.
To add to the complexity, large societies often have subcultures, which are groups of people with distinctive sets of activities and beliefs that distinguish them from the larger culture, of which they are a part. The subculture might be unique because of the age of the members, or by their race, ethnicity, class or gender. The descriptions that establish a subculture as separate may be religious, aesthetic, political, occupational, sexual, or a mixture of these factors. As you can see, you, as an Internet business owner, have many choices. It is up to you, to see this as a massive blessing, or an overwhelming set of options!
With ownership of computers rapidly becoming commonplace, and Internet usage growing daily, online access is quickly becoming the primary entryway for information, shopping, and services. Additionally, those computer and Internet users are increasingly from non-English speaking areas of the globe. What does this mean for you, the digital businessperson? Is it now time to consider “going global” with your products? What will this mean, for updating and revamping your Web site?
Web site localization is the process of transforming an existing Web site to make it accessible and culturally fitting to a target audience. Web site localization is a multifaceted process that will need your programming expertise as well as some linguistic and cultural knowledge. Remember... culture affects everything we do, say, read, hear, and think. Even Web sites cannot break away from the influence of culture.
We are in a time where the Internet is coming into more and more homes. It is vital that businesses involved in the globalization of their company consider Web site localization and realize that they must begin with some useful cross-cultural analysis. Are you ready to begin giving some serious thought about expanding your business to a global marketplace?
We can all anticipate learning a lot from one other if we will only listen and learn. The world’s populations are not so far apart as they once were. We literally can visit anywhere, at any time! Every culture has its knowledge and all of us should begin to collect knowledge of every culture.
Jonathan Myers, Editor
Return tomorrow for Part II, Mandate 2007: Create Culturally Useful Products
Enjoy!
Saturday, January 06, 2007
Confessions Of A Dumb Monkey
Confessions Of A Dumb Monkey
by John Colanzi
Sometimes I'm so dumb it amazes me. I know that I
should never fall in love with a program and I should
never get complacent with how I market.
I guess that makes me a dumb monkey.
So what do I mean by that?
There are some countries where monkeys are a delicacy.
More specifically their brains.
One of the methods they use to capture the monkeys is
to take a large jar and place a nut or fruit in the
bottom. Anything that the monkey likes to eat.
The top of the jar is just big enough for the monkeys
open hand to reach in and just heavy enough that the
monkey can't run with it.
When the monkey reaches in and grabs his little goody,
he finds he can't get his hand out. No matter how
hard he struggles, he can't pull his hand out.
Now this dumb monkey doesn't realize, that if he
let go of the prize he's clutching in his hand, he
could easily get his hand back out.
The same thing happens to online marketers. They find
a product or service and fall in love with it. They
promote it to the high heavens.
But no matter how much they promote, they can't seem
to make a sale. Just like that monkey that won't
drop the nut, they just keep pouring good money after
bad and refuse to let go.
The same thing happens with their marketing methods.
They fall into the trap of using an advertising
technique or marketing method that doesn't bring any
results.
It doesn't matter how bad the results are they just
keep throwing more money into the pot, hoping this
time it will work.
Man alive, they've become just as trapped as that little
monkey. They don't know when to let go. They've fallen
in love and keep spending money like a drunken sailor
on shore leave.
Do yourself a favor, don't be a dumb monkey.
If a marketing method isn't working, let it go and find
something that does.
If a product or service doesn't sell, let it go and
find something that will.
Smart investors know that secret. Many times the only
difference between a successful investor and a losing
investor is, the successful investor knows when to cut
his losses.
Your business can be the best investment you ever make,
but like any investment, you have to know when to
pyramid your profits and even more importantly when to
cut your losses.
Learn that lesson and you're on your way to success.
****************************************
Copyright (c) John Colanzi.
John Colanzi uses the Plug-In Profit Site
to earn multiple streams of income from
home on the Internet. What about you?...
http://www.pluginprofitsite.com/main-6303
****************************************
Did you ever think you would see the mention of a
Monkey in Internet Marketing related material!?
Warm regards,
Jonathan Myers
http://www.myfuturenow.com
http://tristatebusinessdirectory.com
http://promoadz.com
by John Colanzi
Sometimes I'm so dumb it amazes me. I know that I
should never fall in love with a program and I should
never get complacent with how I market.
I guess that makes me a dumb monkey.
So what do I mean by that?
There are some countries where monkeys are a delicacy.
More specifically their brains.
One of the methods they use to capture the monkeys is
to take a large jar and place a nut or fruit in the
bottom. Anything that the monkey likes to eat.
The top of the jar is just big enough for the monkeys
open hand to reach in and just heavy enough that the
monkey can't run with it.
When the monkey reaches in and grabs his little goody,
he finds he can't get his hand out. No matter how
hard he struggles, he can't pull his hand out.
Now this dumb monkey doesn't realize, that if he
let go of the prize he's clutching in his hand, he
could easily get his hand back out.
The same thing happens to online marketers. They find
a product or service and fall in love with it. They
promote it to the high heavens.
But no matter how much they promote, they can't seem
to make a sale. Just like that monkey that won't
drop the nut, they just keep pouring good money after
bad and refuse to let go.
The same thing happens with their marketing methods.
They fall into the trap of using an advertising
technique or marketing method that doesn't bring any
results.
It doesn't matter how bad the results are they just
keep throwing more money into the pot, hoping this
time it will work.
Man alive, they've become just as trapped as that little
monkey. They don't know when to let go. They've fallen
in love and keep spending money like a drunken sailor
on shore leave.
Do yourself a favor, don't be a dumb monkey.
If a marketing method isn't working, let it go and find
something that does.
If a product or service doesn't sell, let it go and
find something that will.
Smart investors know that secret. Many times the only
difference between a successful investor and a losing
investor is, the successful investor knows when to cut
his losses.
Your business can be the best investment you ever make,
but like any investment, you have to know when to
pyramid your profits and even more importantly when to
cut your losses.
Learn that lesson and you're on your way to success.
****************************************
Copyright (c) John Colanzi.
John Colanzi uses the Plug-In Profit Site
to earn multiple streams of income from
home on the Internet. What about you?...
http://www.pluginprofitsite.com/main-6303
****************************************
Did you ever think you would see the mention of a
Monkey in Internet Marketing related material!?
Warm regards,
Jonathan Myers
http://www.myfuturenow.com
http://tristatebusinessdirectory.com
http://promoadz.com
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